Array ( ) US | United States | 3.238.184.78
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Looking For Marketing Consulting Services

Service Category: Marketing Consulting
Type of Vendor requested: Registered Business / Freelancer
Budget: Approximately $5000
Date Posted:
Time frame: As soon as possible
Purpose of Enquiry: Committed to purchase
Purchasing Role of the Requester:Purchase decision will require the approval of a superior
RFQ reference number:RFQ-1579502902-134631

What does the buyer wish to accomplish through this project?:

Brand Perception Survey


Additional Information for Potential vendors:

Title: Brand Perception Survey

PRE & POST BRAND REFRESH CAMPAIGN STUDY
Company to conduct fieldwork, quality control, data processing and reporting for a custom research project in Singapore for a pre and post brand refresh campaign study. The key specifics of this project are described below:

Key Project Specifications
Countries Singapore
Sample Size N=500 each (for both pre and post studies)
Target Respondents Representative of 24+ year old Singapore residents
Approach 2 surveys (one before the campaign starts and one after the campaign has ran for a period of time) (exact dates to be confirmed with client)
Length of Survey

Pre-campaign study: 7 questions (brand perception questions)
Post-campaign study: 9 questions (brand perception + including campaign exposure & affinity questions)

Key Activities

Briefings & Project Spec’ing

Questionnaire Design & Iteration Sampling & Field Work Data Processing Project Management Deliverables Production

Deliverables
The following reports/services will be delivered to the client upon completion of project:
Timeline
The following timeline will take effect, starting from the date of confirmation of agreement:
1 ONLINE REPORTING
2 RAW DATA


Project Specifications:

Question

Buyer's Response

Business/Industry of Buyer Education
Purpose Brand

Buyer Contact Details:

Name: **** **** *****
Company: ****** ***** *** ***
Email:
Contact Number : +** **** ****

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Note: This lead is open to vendors from Singapore only.


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