Looking For Marketing Consulting Services
Service Category: | Marketing Consulting |
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Type of Vendor requested: | Registered Business / Freelancer |
Budget: | Approximately $5000 |
Time frame: | As soon as possible |
Purpose of Enquiry: | Committed to purchase |
Purchasing Role of the Requester: | Purchase decision will require the approval of a superior |
RFQ reference number: | RFQ-1579502902-134631 |
What does the buyer wish to accomplish through this project?:
Brand Perception Survey
Additional Information for Potential vendors:
Title: Brand Perception Survey
PRE & POST BRAND REFRESH CAMPAIGN STUDY
Company to conduct fieldwork, quality control, data processing and reporting for a custom research project in Singapore for a pre and post brand refresh campaign study. The key specifics of this project are described below:
Key Project Specifications
Countries Singapore
Sample Size N=500 each (for both pre and post studies)
Target Respondents Representative of 24+ year old Singapore residents
Approach 2 surveys (one before the campaign starts and one after the campaign has ran for a period of time) (exact dates to be confirmed with client)
Length of Survey
Pre-campaign study: 7 questions (brand perception questions)
Post-campaign study: 9 questions (brand perception + including campaign exposure & affinity questions)
Key Activities
Briefings & Project Spec’ing
Questionnaire Design & Iteration Sampling & Field Work Data Processing Project Management Deliverables Production
Deliverables
The following reports/services will be delivered to the client upon completion of project:
Timeline
The following timeline will take effect, starting from the date of confirmation of agreement:
1 ONLINE REPORTING
2 RAW DATA
Project Specifications:
Question |
Buyer's Response |
---|---|
Business/Industry of Buyer | Education |
Purpose | Brand |
Buyer Contact Details:
Name: | **** **** ***** |
Company: | ****** ***** *** *** |
Email: | *********@***.*** |
Contact Number : | +** **** **** |
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Note: This lead is open to vendors from Singapore only.
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